Kiehl’s

Kiehl’s was founded as an old-world apothecary in New York’s East Village over 150 years ago. It has gone from one small store in New York’s East Village to a model that includes 250 free standing stores and over 1,000 points of sales including retail outlets in airports and department stores. Now owned by L’Oréal, the iconic brand is considered one of the growth engines for its luxury business in the UK.

Kiehl’s briefed MB Comms to raise awareness of its new general manager along with its business success to date (both globally and in the UK) and deliver quality media coverage.